Analyze [Account Name]'s current product implementation and usage patterns to identify specific upsell opportunities.
- Consider their current contract entitlements, actual utilization rates by feature, growth in user base, and business objectives documented in our system.
- Compare their implementation against similar customers who have successfully adopted advanced features or higher tiers.
- For each upsell opportunity identified, calculate the potential value to the customer using metrics relevant to their industry and documented pain points.
- Create a detailed business case for each opportunity including: specific features or services recommended, implementation requirements, expected ROI with timeline, and potential objections with prepared responses.
- Include a communication strategy with recommended stakeholders to approach first based on previous buying patterns.